We’ve Mowed Franklin Since Carter Was President

Meet Caleb Whitfield — the third-generation owner behind Founders Lawn Co.; caring for Franklin lawns since 1978.

The Founders Lawn Co. team
Who we are

Three Generations, One Town

My grandfather Earl Whitfield started this business in 1978 with a single push mower and a wagon, cutting lawns around downtown Franklin to help pay for school that fall. It turned into a full-time trade within a couple of years, and he never went back.

My dad took it over in the ’90s as Franklin started growing fast — new subdivisions going up on what used to be farmland, and a lot more lawns than one crew with push mowers could keep up with. He’s the one who built it into a real company with a real program instead of just a mowing route.

I grew up riding along in the truck bed before I was old enough to run the equipment, and took over full-time after college. These days most of what I think about is the fact that Franklin isn’t one kind of lawn anymore — it’s old shaded fescue lots downtown and new full-sun bermuda lawns out toward Spring Hill, and a program that treats them the same is a program that’s wrong for half the town.

We’ve watched this town grow from a handful of stoplights to a real city — the lawns changed with it, and so did we.

Family-Owned Since 1978Owner-Operated3rd Generation
How we work

How Founders Lawn Co. Works

No surprises, no long-term contract — just a clear process from quote to first visit.

01

Get Your Price

Enter your address online and get a real price for your lot size in about a minute — no home visit required to start.

02

We Confirm On-Site

Before your first visit, we walk the property to confirm grass type and any conditions the online estimate couldn’t see.

03

First Visit Scheduled

Your first application or mow is scheduled within about a week, timed to what the season actually calls for.

04

Season Runs on Its Own

Once you’re on the Turf Care Program, the season’s five visits are scheduled automatically — no re-booking each time.

05

Simple Invoicing

Invoiced after each visit. No long-term contract, no cancellation fee between seasons.

What we stand for

Our Core Values

These aren’t buzzwords — they’re the standards we hold ourselves to on every single job.

Science-First

We diagnose the actual cause of a lawn problem — soil, grass type, compaction — instead of guessing.

Owner-Operated

A Whitfield is still the one responsible for how every lawn turns out, every season.

Licensed & Insured

Licensed and insured in Tennessee, with technicians trained every season on current products and timing.

Local Expertise

We know Williamson County’s limestone-derived soil and transition-zone grasses — not a national average.

Around Franklin

A Few More From The Field

Founders Lawn Co. crew at work Founders Lawn Co. crew at work Founders Lawn Co. crew at work Founders Lawn Co. crew at work
Ready to get started?

Ready For A Lawn You Can Be Proud Of?

Proudly serving Franklin, Brentwood, Spring Hill, and Nolensville with a higher level of service. Let’s get your soil healthy today.